If you've never planned a our direct mail campaign, or if past campaigns have left you cold...perhaps it wasn't the campaign, but the company you chose. The truth is, your customers enjoy hearing from you via direct mail. Just look at these facts from London's Direct Mail Information Service:

• 87% of consumers are either "very" or "quite" satisfied with the products they buy through Direct Mail
• 63% of consumers said that 'convenience' was the main benefit of buying through Direct Mail
• 56% of consumers said that 'value for money' was the main benefit of buying through Direct Mail

It's hard to argue with the facts, isn't it?

M² Distribution Services understands the typical consumer's attitude towards door to door distribution. That's why we offer great freedom of choice in door-to-door and hand-to-hand distribution techniques and coverage areas for customers implementing a direct mail campaign.
The freedom to customise your campaign ensures greater success for your company and greater marketing control for you, our valued customer. We want you to achieve great results, return time and again to begin new campaigns, and refer others to us in the future.

When your door to door distribution campaign helps your company grow and succeed, we grow and succeed, too!

How should you begin? Here are some tips to assist you:

Use The Right 'Call to Action':

Targeting the right customers means offering the products and services they want most when they want it. Create a sense of urgency using discounts and special offers, and give your customers a reason to choose you and buy now.

Plan Ahead:

Leave enough time for graphic design, printing and distribution to avoid unforeseen circumstances or inclement weather from preventing a successful campaign. Planning ahead also gives you plenty of time to work on your design and make sure it stands out and grabs your customer's attention. Rushing any part of the planning process could result in a less-than-superior finished advertising piece.

Avoid the Look of Junk Mail:

If you don't want your carefully crafted offer landing in the trash, it can't look like junk mail. Leaflets, post cards and flyers offer your best chance to be taken seriously and to be read by consumers.

Calculate Your Return On Investment(ROI):

Offering a redeemable coupon ('Present this coupon in our store to receive your discount') lets you measure the success of your door to door distribution marketing campaign and determine if your offer is increasing sales, or if your offer should be changed to better suit the needs of your market.

Measure Quality:

• M² Distribution Services employs adults only, working full time.
• Most of our team leads have been in the distribution industry for more than eight years.
• Our distributors are polite, respectful of your property, and cognizant of your security.
• Every leaflet or marketing piece is put through the letterbox. If this cannot occur, we record it as a 'non-delivery.'
• No publications are ever disposed of without your permission, and we never leave bundles at multi-occupied properties.

Who Are Your Customers?

The right demographics (coverage area) can make or break your door to door distribution campaign. Testing a small market before moving to a big one can determine overall response to your offer. A low response can mean one of several things, including that you may have simply chosen the wrong demographic. Any revisions will be easier and faster for smaller campaigns, and moving on to try a new demographic will happen more quickly. Choosing the right coverage area is a crucial piece of your campaign planning process.

M² Distribution Services prides itself on professional ethics, distribution quality, and exceptional customer service. Contact us to find out how we can help you plan your campaign for maximum exposure!